📖 The Scoop
Suitable for undergraduate and postgraduate courses in change management and organisational change.
The Measurement and Management of Strategic Change is a text about the integration of strategy, measurement and change. It details how enterprise performance can be managed in a global environment where strategic responses are realised through a balanced scorecard framework and due recognition is given to the change management process.
Genre: Business & Economics / Industries / Hospitality, Travel & Tourism (fancy, right?)
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