📖 The Scoop
Businesses constantly look for ways to achieve better performance, and business schools play an important role through their curricula by teaching such methods and helping budding and experienced managers find innovative paths. The author of this book, Prof. Peter Lorange, a well-accomplished expert at business and academic leadership, draws on a set of reflections from his vast experience in both fields to offer core messages which help in improving business education. The author believes that experience-based reflections tend to be both more interesting and more useful than mere chronological, biographical ones, or conceptual reviews of management dimensions without links to practice. The book helps academics, business school management, and even advanced students understand how to bring a practical focus to learning and teaching business via a holistic curriculum. The book also features a special focus on how to integrate family business perspectives to the curriculum.
Genre: Business & Economics / Education (fancy, right?)
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