📖 The Scoop
Innovate or stagnate: that is the stark challenge facing all businesses today. Creating an innovative climate is essential for positive organizational change and this throws up a need for leaders who can bring about this change.Adair looks at the links between leadership, creativity and change. This book will help leaders of all types to meet the challenge of innovation, and achieve profitable growth through team creativity.Using case studies of Google, Honda and 3M, Adair covers topics such as the characteristics of innovators, organizing for team creativity, the expectations of creative people, creative leadership, managing the criticism of ideas and overcoming resistance to change.Leadership for Innovation will help leaders of all types to meet the challenge of innovation, and achieve profitable growth through team creativity.
Genre: Business & Economics / Management (fancy, right?)
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