📖 The Scoop
Make no mistakes. Here is the original, best-selling guide to developing cross-cultural skills now revised for the new millennium. Adopted by more than 200 universities worldwide and praised as a "bible of multiculturalism" (New York Times News Service), it has been the premier source of information on the dynamics of culture and business since 1979.
While retaining the wisdom of the past versions, it adds leading-edge insights on the work culture and globalization in the Information Age. A new chapter addresses issues relating to women in global business.
Easy-to-read case histories, illustrations, exhibits, and country profiles supply guidelines to improve leadership skills for dealing with globalization, communications, negotiations and strategic alliances, cultural changes, cultural synergy, and diversity in the workplace. Professors and trainers will benefit from the reorganized companion Instructor's Guide
Genre: Business & Economics / Management (fancy, right?)
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