Management Core Concepts and Applications

📖 The Scoop

Building on the strengths of its popular previous edition Management: Core Concepts and Applications, 2nd Australasian edition has been thoroughly revised and updated to reflect the three key aspects of contemporary undergraduate introductory management education:

• Management theory
• Concept application
• Skills development.

The text's 16 chapters are presented in a lively and concise manner ideal for the typical 12 or 13 teaching weeks of a semester. Its flexible framework allows instructors to teach students through the use of interactive tools such as case studies, exercises and projects. These action-oriented learning activities complement the text's solid foundation of knowledge-based theory material.

There is a balanced coverage of both small to medium sized enterprises and larger multinational organisations operating in Australia, New Zealand and the Asia-Pacific region. A critical thinking perspective is integrated throughout the book, asking and encouraging students to analyse the theory in light of real-world examples.

Key themes of the text include:

• The importance of ethical and socially responsible management
• Recognition of the continuing need to cater for the increasing diversity of the workforce
• The importance of managing people, technology, knowledge and quality in achieving organisational goals
• An appreciation of the challenges and opportunities presented by the ever changing environment in which contemporary managers operate.

Genre: Business & Economics / Management (fancy, right?)