๐ The Scoop
Organizational Change Management covers one of the most important, yet least understood, keys to a successful improvement process. It presents insights into Ernst & Young's field-tested formal and systematic approaches to analyze, evaluate, and effectively motivate employees to accept change as a challenge rather than a threat. A multimedia CD-ROM is filled with case studies, exercises, and tools that help the reader understand and adapt the practical, results-oriented Ernst & Young model.
Genre: Business & Economics / Management (fancy, right?)
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