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The Public Relations Handbook, Fifth Edition provides an engaging overview and in-depth exploration of a dynamic and ever evolving industry. The diver...
An Essential Guide to Successful Public Relations Practice
"The Public Relations Strategic Toolkit presents guidance to instruct and educate students and professionals of public relations and corporate communi...
Alison Theaker examines female entrepreneurs’ experiences to understand whether their entrepreneurship practices conform to existing models, and whe...
How to Get Results
Expert guidance from public relations professionals on how the media works and how to deal with press and broadcast journalists to ensure the best med...