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Maximising the Intangible Assets at the Heart of Brand and Business Success
In Emotional Capital, Thomson illustrates the real-life impact of a fired-up workforce on financial performance and shows how to manage and leverage k...
SWOOSH! What is that noise? Willy and Wally hear a strange noise (again!) and set out to investigate – Swoosh! Yes that noise! Willy and Wally are w...
The Supercharged World of Custom Cars and Hot Rods
The love of fast cars has moved into top gear. From its beginnings as a rebellious underground pasttime, it has become a huge cult, spawning its own e...
The love of fast cars has exploded-- from a rebellious underground pastime to become a huge worldwide cult --spawning its own sub cultures in music, a...
Top Traditional Rod and Custom Builders
Here are the hot rodders we'll worship tomorrow. Kevin Thomson and David Perry venture into the shops of all-steel apostles Cole Foster, Gary Howard, ...
How to Change the Way We Do Things Around Here
"The Company Culture Cookbook" taps into the major themes of change and culture that today's organizations face. It provides simple, quick to do, easy...
capturing hearts and minds to create lasting business success
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Corporate Internal Marketing
Report of the Australian Parliamentary Delegation 22 July to 1 August 2009
"From 22 July to 1 August 2009, an Australian parliamnetary delegation visited Tonga and Vanuatu. The visit provided opportunity for Australian parlia...
Poster Art
The third book in a series from the seminal West Coast art and culture magazine, Juxtapoz Poster Art focuses on the art of screen print posters. In th...
The Key to Getting Better Results
Aims to show managers how to sell internally, and the benefits of corporate internal marketing. It explores the concepts of integration and best pract...