Renée A. Mauborgne

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne

The best of W. Chan Kim and Renée Mauborgne’s articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over...

Blue Ocean Leadership (Harvard Business Review Classics)

Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discoverin...

Red Ocean Traps (Harvard Business Review Classics)

As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and...

Blue Ocean Strategy with Harvard Business Review Classic Articles “Blue Ocean Leadership” and “Red Ocean Traps” (3 Books)

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan K...

Blue Ocean Classics

The collection you need to create more blue oceans. W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with th...

Blue Ocean Strategy with Harvard Business Review Classic Article “Blue Ocean Leadership” (2 Books)

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan K...

Blue Ocean Strategy with Harvard Business Review Classic Article “Red Ocean Traps” (2 Books)

Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan K...

Blue Ocean Strategy + Beyond Disruption Collection (2 Books)

The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. T...

Beyond Disruption

Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs

Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bo...

Blue Ocean Strategy

How to Create Uncontested Market Space and Make the Competition Irrelevant

"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture ...

HBR's 10 Must Reads on Strategy (including Featured Article What Is Strategy? by Michael E. Porter)

Is your company spending too much time on strategy development--with too little to show for it? If you read nothing else on strategy, read these 10 ar...

HBR's 10 Must Reads on Strategy for Healthcare (featuring articles by Michael E. Porter and Thomas H. Lee, MD)

Prepare for an uncertain future with a solid vision and innovative practices. Is your healthcare organization spending too much time on strategy--with...

HBR's 10 Must Reads 2015

The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article "The Focused Leader") (HBR's 10 Must Reads)

A year’s worth of management wisdom, all in one place. We’ve combed through ideas, insights, and best practices from the past year of Harvard Busi...

Harvard Business Review Leadership & Strategy Boxed Set (5 Books)

The key concepts every manager and aspiring leader must know—from strategy and disruptive innovation to financial intelligence and change management...

Hbr's 10 Must Reads on Managing People (with Featured Article "leadership That Gets Results," by Daniel Goleman)

Managing people is fraught with challenges- even if you are a seasoned manager. Here's how to handle them. If you read nothing else on managing people...

HBR's 10 Must Reads on Change Management

Most company's change initiatives fail. Yours don't have to. If you read nothing else on change management, read these 10 articles (featuring "Leading...

HBR's 10 Must Reads 2015

The Definitive Management Ideas of the Year from Harvard Business Review

We've combed through the ideas, insights, and best practices from the past year to help you get up to speed fast on the relevant ideas driving busines...