Scott A. Shane

Entrepreneurship: A Process Perspective

Professors Baron and Shane pioneered the idea of a process perspective and approaching entrepreneurship through a multidisciplinary lens. The new seco...

From Ice Cream to the Internet

Using Franchising to Drive the Growth and Profits of Your Company

In this book, Dr. Scott A. Shane systematically helps businesses assess the pros and cons of the decision to franchise. This book focuses squarely on ...

Individualism, Opportunism, and the Preference for Direct Foreign Investment Across Cultures

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Technology Strategy for Managers and Entrepreneurs

Pearson New International Edition

For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering m...