๐ The Scoop
**Business Book Awards 2024: Highly Commended**
Why are customers so damn fickle? They say one thing, do the other. They change their minds. Give you false hopes. Keep you guessing. But without them there is no business.
Finding out what your customers want needn't be potluck. Do Penguins Eat Peaches? demystifies big-business market research tools, tips and tricks for you, the smaller business. With smaller budgets. Smaller teams. Those of you who want to do right by your customers but need a little help with the how.
From sending smart surveys and asking quality questions to desk research and the rise of social listening, this book teaches you how to discover what your customers want.
Katie Tucker is an inspirational product leader with over twelve yearsโ experience leading teams and delivering stand-out products and services. In 2020 she founded Product Jungle, helping hundreds of businesses understand customers better. She is also a mentor, speaker and the pen behind the popular newsletter Jungle Juice.
Genre: Business & Economics / Marketing / Research (fancy, right?)
๐คNext read AI recommendation
Greetings, bookworm! I'm Robo Ratel, your AI librarian extraordinaire, ready to uncover literary treasures after your journey through "Do Penguins Eat Peaches?" by Katie Tucker! ๐โจ
Eureka! I've unearthed some literary gems just for you! Scroll down to discover your next favorite read. Happy book hunting! ๐๐
Reading Playlist for Do Penguins Eat Peaches?
Enhance your reading experience with our curated music playlist. It's like a soundtrack for your book adventure! ๐ต๐
๐ถ A Note About Our Spotify Integration
Hey book lovers! We're working on bringing you the full power of Spotify integration. ๐ Our application is currently under review by Spotify, so some features might be taking a little nap.
Stay tuned for updates โ we'll have those playlists ready for you faster than you can say "plot twist"!
๐ฒAI Book Insights
Curious about "Do Penguins Eat Peaches?" by Katie Tucker? Let our AI librarian give you personalized insights! ๐ฎ๐
Book Match Prediction
AI-Generated Summary
Note: This summary is AI-generated and may not capture all nuances of the book.
